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Some skincare trends are just old friends with better marketing.

The beauty industry is a lot like fashion: wait long enough, and everything comes back around. But when “new” ingredients start trending like it’s the first time, I like to pause, squint a little, ...

Serums, Simplified

You don’t need a dozen serums on your shelf—you just need the right one (or maybe two) that actually does something. Here’s the thing: serums are your heavy-hitters. They’re packed with active ingr...

GM COLLIN AWARD WINNERS

DISCOVER SOME OF OUR AWARD WINNERS   If you wonder why I choose one brand over another, it's because of efficacy, performance, and formula. I know that isn't as exciting to everyone as it is to ...

The Science of Sweat

Sweat is your body’s way of cooling down, but its effects on your skin can be a little more complicated. While sweating is healthy, it can disrupt your skin’s balance if not appropriately managed. ...

The Surprising Link Between Your Thyroid and Skin Health

Your thyroid—a small, butterfly-shaped gland in your neck—might not be something you think about daily, but it plays a major role in how you feel (and how your skin looks). It helps regulate your m...

This One’s for the Women Who Do It All

Let’s just say it:Some of the hardest-working, most present, most generous women we know?They’re also the ones who put themselves last. Moms. Caregivers. Business owners. Teachers. Community leader...

The Hidden Link Between Stress and Skin Allergies

Did you know that stress can actually make your skin allergies worse? New research has revealed that stress doesn’t just take a toll on your mind—it affects your skin’s ability to heal and protect ...

Don’t Be Fooled: The Truth About Skincare Marketing

In recent years, the beauty industry has mastered trickery. Every day, we’re bombarded with products boasting buzzwords like “clean,” “chemical-free,” and “non-toxic.” They sound reassuring, but he...

Ready, Set, Reset — Your Fall Skincare Shift Starts Here

  What worked in July isn’t working now, is it?  It’s that time again— the air turns crisp, the humidity dips, and suddenly your dewy summer skin starts looking sad, thirsty, and lacking. Your skin...

Is Your Skin Barrier Holding You Back?

When your skin’s barrier is compromised, it doesn’t just show up as dryness or redness—it’s your skin’s way of saying, “I need some love.” You might notice irritation, flaking, or even increased se...